Campaign to attract all types of artisans to create their workshop shop in La Bisbal d’Empordà
Communication Campaign
Workshop shops
Graphic communication campaign for the La Bisbal Town Hall to attract artisans who want to grow in the city and be part of an ideal ecosystem for the development of their activities. For the creation of the campaign, we formally start with silhouettes of buildings with the shop on the ground floor, and we develop a series of illustrations that represent these spaces in a simple way. We work with a palette consisting of three sets of colors, which work vibrantly to provide variety to the different campaign elements, such as posters, banners, adaptations for social networks, Instagram Stories videos, etc.